Global App Analytics Market Size, Status and Forecast 2019-2025

  • receipt Report ID : 181501
  • calendar_today Published On: Dec, 2019
  • file_copy Pages: 150
  • list Business Services

App analytics monitors the performance of mobile, desktop, and other device applications. Companies use app analytics software to quickly make better-informed and more data-driven decisions. The infusion of new insights allows companies to improve their product, marketing, and overall profitability. With app analytics, companies unlock growth opportunities whereas without them, they run great risks.

North America is expected to hold the largest app analytics market share during the forecast period. The North American region comprises the US and Canada. These countries have sustainable and well-established economies, which enable them to strongly invest in R&D activities, thereby contributing to the development and innovation of new technologies. Asia Pacific (APAC) is expected to grow at the highest CAGR during the forecast period, as the region is witnessing a dynamic change in the adoption of app analytics solutions and services across various verticals. It is expected to provide major growth opportunities for app analytics vendors, because of its flexible economic policies and the increasing investments in app analytics solutions and services.

In 2018, the global App Analytics market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global App Analytics status, future forecast, growth opportunity, key market and key players. The study objectives are to present the App Analytics development in United States, Europe and China.

The key players covered in this study

Google

Yahoo

Amazon

Adobe

IBM

Countly

Localytics

Swrve

Appsee

Amplitude

Appscatter

Appdynamics

Appsflyer

Heap

Adjust

Clevertap

Segment

Tune

Contentsquare

Mixpanel

Moengage

App Annie

Apptentive

Kochava

Taplytics

Market segment by Type, the product can be split into

Mobile app analytics

Web app analytics

Market segment by Application, split into

BFSI

Retail

Media and entertainment

Logistics, travel, and transportation

Telecom and IT

Others

Market segment by Regions/Countries, this report covers

United States

Europe

China

Japan

Southeast Asia

India

Central & South America

The study objectives of this report are:

To analyze global App Analytics status, future forecast, growth opportunity, key market and key players.

To present the App Analytics development in United States, Europe and China.

To strategically profile the key players and comprehensively analyze their development plan and strategies.

To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of App Analytics are as follows:

History Year: 2014-2018

Base Year: 2018

Estimated Year: 2019

Forecast Year 2019 to 2025

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Frequently Asked Questions

The base year for the study has been considered 2019, historic year 2014 and 2018, the forecast period considered is from 2020 to 2027. The regions analyzed for the market include North America, Europe, South America, Asia Pacific, and Middle East and Africa. These regions are further analyzed at the country-level. The study also includes attractiveness analysis of type, application and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunity for understanding the future growth of the market.

Market is segmented on the basis:

  • By Type
  • By Application
  • By Region
  • By Country
  • By Manufacturer

The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2019 to 2026.

The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.

Table of Contents

1 Report Overview

1.1 Study Scope

1.2 Key Market Segments

1.3 Players Covered

1.4 Market Analysis by Type

1.4.1 Global App Analytics Market Size Growth Rate by Type (2014-2025)

1.4.2 Mobile app analytics

1.4.3 Web app analytics

1.5 Market by Application

1.5.1 Global App Analytics Market Share by Application (2014-2025)

1.5.2 BFSI

1.5.3 Retail

1.5.4 Media and entertainment

1.5.5 Logistics, travel, and transportation

1.5.6 Telecom and IT

1.5.7 Others

1.6 Study Objectives

1.7 Years Considered

2 Global Growth Trends

2.1 App Analytics Market Size

2.2 App Analytics Growth Trends by Regions

2.2.1 App Analytics Market Size by Regions (2014-2025)

2.2.2 App Analytics Market Share by Regions (2014-2019)

2.3 Industry Trends

2.3.1 Market Top Trends

2.3.2 Market Drivers

2.3.3 Market Opportunities

3 Market Share by Key Players

3.1 App Analytics Market Size by Manufacturers

3.1.1 Global App Analytics Revenue by Manufacturers (2014-2019)

3.1.2 Global App Analytics Revenue Market Share by Manufacturers (2014-2019)

3.1.3 Global App Analytics Market Concentration Ratio (CR5 and HHI)

3.2 App Analytics Key Players Head office and Area Served

3.3 Key Players App Analytics Product/Solution/Service

3.4 Date of Enter into App Analytics Market

3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application

4.1 Global App Analytics Market Size by Type (2014-2019)

4.2 Global App Analytics Market Size by Application (2014-2019)

5 United States

5.1 United States App Analytics Market Size (2014-2019)

5.2 App Analytics Key Players in United States

5.3 United States App Analytics Market Size by Type

5.4 United States App Analytics Market Size by Application

6 Europe

6.1 Europe App Analytics Market Size (2014-2019)

6.2 App Analytics Key Players in Europe

6.3 Europe App Analytics Market Size by Type

6.4 Europe App Analytics Market Size by Application

7 China

7.1 China App Analytics Market Size (2014-2019)

7.2 App Analytics Key Players in China

7.3 China App Analytics Market Size by Type

7.4 China App Analytics Market Size by Application

8 Japan

8.1 Japan App Analytics Market Size (2014-2019)

8.2 App Analytics Key Players in Japan

8.3 Japan App Analytics Market Size by Type

8.4 Japan App Analytics Market Size by Application

9 Southeast Asia

9.1 Southeast Asia App Analytics Market Size (2014-2019)

9.2 App Analytics Key Players in Southeast Asia

9.3 Southeast Asia App Analytics Market Size by Type

9.4 Southeast Asia App Analytics Market Size by Application

10 India

10.1 India App Analytics Market Size (2014-2019)

10.2 App Analytics Key Players in India

10.3 India App Analytics Market Size by Type

10.4 India App Analytics Market Size by Application

11 Central & South America

11.1 Central & South America App Analytics Market Size (2014-2019)

11.2 App Analytics Key Players in Central & South America

11.3 Central & South America App Analytics Market Size by Type

11.4 Central & South America App Analytics Market Size by Application

12 International Players Profiles

12.1 Google

12.1.1 Google Company Details

12.1.2 Company Description and Business Overview

12.1.3 App Analytics Introduction

12.1.4 Google Revenue in App Analytics Business (2014-2019)

12.1.5 Google Recent Development

12.2 Yahoo

12.2.1 Yahoo Company Details

12.2.2 Company Description and Business Overview

12.2.3 App Analytics Introduction

12.2.4 Yahoo Revenue in App Analytics Business (2014-2019)

12.2.5 Yahoo Recent Development

12.3 Amazon

12.3.1 Amazon Company Details

12.3.2 Company Description and Business Overview

12.3.3 App Analytics Introduction

12.3.4 Amazon Revenue in App Analytics Business (2014-2019)

12.3.5 Amazon Recent Development

12.4 Adobe

12.4.1 Adobe Company Details

12.4.2 Company Description and Business Overview

12.4.3 App Analytics Introduction

12.4.4 Adobe Revenue in App Analytics Business (2014-2019)

12.4.5 Adobe Recent Development

12.5 IBM

12.5.1 IBM Company Details

12.5.2 Company Description and Business Overview

12.5.3 App Analytics Introduction

12.5.4 IBM Revenue in App Analytics Business (2014-2019)

12.5.5 IBM Recent Development

12.6 Countly

12.6.1 Countly Company Details

12.6.2 Company Description and Business Overview

12.6.3 App Analytics Introduction

12.6.4 Countly Revenue in App Analytics Business (2014-2019)

12.6.5 Countly Recent Development

12.7 Localytics

12.7.1 Localytics Company Details

12.7.2 Company Description and Business Overview

12.7.3 App Analytics Introduction

12.7.4 Localytics Revenue in App Analytics Business (2014-2019)

12.7.5 Localytics Recent Development

12.8 Swrve

12.8.1 Swrve Company Details

12.8.2 Company Description and Business Overview

12.8.3 App Analytics Introduction

12.8.4 Swrve Revenue in App Analytics Business (2014-2019)

12.8.5 Swrve Recent Development

12.9 Appsee

12.9.1 Appsee Company Details

12.9.2 Company Description and Business Overview

12.9.3 App Analytics Introduction

12.9.4 Appsee Revenue in App Analytics Business (2014-2019)

12.9.5 Appsee Recent Development

12.10 Amplitude

12.10.1 Amplitude Company Details

12.10.2 Company Description and Business Overview

12.10.3 App Analytics Introduction

12.10.4 Amplitude Revenue in App Analytics Business (2014-2019)

12.10.5 Amplitude Recent Development

12.11 Appscatter

12.12 Appdynamics

12.13 Appsflyer

12.14 Heap

12.15 Adjust

12.16 Clevertap

12.17 Segment

12.18 Tune

12.19 Contentsquare

12.20 Mixpanel

12.21 Moengage

12.22 App Annie

12.23 Apptentive

12.24 Kochava

12.25 Taplytics

13 Market Forecast 2019-2025

13.1 Market Size Forecast by Regions

13.2 United States

13.3 Europe

13.4 China

13.5 Japan

13.6 Southeast Asia

13.7 India

13.8 Central & South America

13.9 Market Size Forecast by Product (2019-2025)

13.10 Market Size Forecast by Application (2019-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix

15.1 Research Methodology

15.1.1 Methodology/Research Approach

15.1.1.1 Research Programs/Design

15.1.1.2 Market Size Estimation

12.1.1.3 Market Breakdown and Data Triangulation

15.1.2 Data Source

15.1.2.1 Secondary Sources

15.1.2.2 Primary Sources

15.2 Disclaimer

15.3 Author Details

List of Tables and Figures

Table App Analytics Key Market Segments

Table Key Players App Analytics Covered

Table Global App Analytics Market Size Growth Rate by Type 2014-2025 (Million US

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